"Middle class" economics vs "trickle up" economics

Excerpted from Obama's State of the Union 2015 report:

"It’s now up to us to choose who we want to be over the next fifteen years, and for decades to come.Will we accept an economy where only a few of us do spectacularly well? Or will we commit ourselves to an economy that generates rising incomes and chances for everyone who makes the effort?

"middle-class economics" means.... lowering the taxes of working families and putting thousands of dollars back into their pockets each year.

These ideas won’t make everybody rich, or relieve every hardship. That’s not the job of government. To give working families a fair shot, we’ll still need more employers to see beyond next quarter’s earnings and recognize that investing in their workforce is in their company’s long-term interest. We still need laws that strengthen rather than weaken unions, and give American workers a voice. But things like child care and sick leave and equal pay; things like lower mortgage premiums and a higher minimum wage — these ideas will make a meaningful difference in the lives of millions of families. 
Let’s close loopholes so we stop rewarding companies that keep profits abroad, and reward those that invest in America. Let’s use those savings to rebuild our infrastructure and make it more attractive for companies to bring jobs home. Let’s simplify the system and let a small business owner file based on her actual bank statement, instead of the number of accountants she can afford. And let’s close the loopholes that lead to inequality by allowing the top one percent to avoid paying taxes on their accumulated wealth. We can use that money to help more families pay for childcare and send their kids to college. We need a tax code that truly helps working Americans trying to get a leg up in the new economy, and we can achieve that together.